Auwal Yunusa

Meet Auwal Yunusa, the founder of AuwalHeroVentures. He is an entrepreneur with a strong passion for waste management, sustainable development, and human rights. He was born and raised in Kano State, Nigeria where he started his recycling center in 2017.

Auwal Yunusa

Auwal journey into waste management and recycling began when he observed the detrimental effects of improper waste disposal on the environment in his community. Witnessing the lack of awareness and poor waste management practices among individuals, households, and businesses, he was compelled to take action.

Driven by the desire to make a positive impact and contribute to sustainable development, he collaborated with several NGOs to develop a business model that would address the waste management challenges in his community and beyond. This led to the establishment of AuwalHeroVentures, a business that focuses on the collection and recycling of various types of waste and transforming them into reusable materials.

As an advocate for the United Nations Sustainable Development Goals (SDGs), Auwal strongly believes in the power of entrepreneurship and social innovation to drive positive change. The aim of establishing AuwalHeroVentures is not to only provide effective waste management solutions but also to create employment opportunities, empower youth, and raise awareness about the importance of responsible waste disposal and recycling.

In addition to his work at AuwalHeroVentures, he actively engages with local schools and educational institutions to educate and inspire young individuals about environmental sustainability and entrepreneurship. He believes that by nurturing the next generation to become environmentally conscious leaders, a better and more sustainable future can be achieved.

Auwal shares that his journey as an entrepreneur in waste management and sustainable development has been both difficult and rewarding. He hopes that AuwalHeroVentures and his advocacy effort will contribute to creating a significant impact in Nigeria and beyond.

Auwal ventured into the waste management and recycling business because of his urgent desire for effective waste management practices in his community and his passion for sustainable development and the United Nations’ Sustainable Development Goals (SDGs). Also, the realization that waste disposal was a significant problem that led to environmental pollution and health hazards motivated him to start his business.

AuwalHeroVentures was officially launched in 2017 in Kano State, Nigeria. Before this time, his community lacked proper waste management infrastructure and awareness so he recognized an opportunity to create a positive impact by addressing this issue and promoting sustainable waste management practices.

Auwal established this business to not only tackle environmental challenges posed by waste but also to provide economic opportunities and social benefits. He wanted to demonstrate that waste management can be profitable and socially impactful simultaneously while leveraging his entrepreneurial skills and passion for social change to contribute to the SDGs, particularly Goal 12: Responsible Consumption and Production.

Auwal, from the inception of his business, is committed to continuously improving the operations of the business, expanding its reach, and creating partnerships with organizations, individuals, and government agencies to further their impact and contribute to a cleaner and greener future.

According to Auwal, AuwalHeroVentures has significant economic potential as a waste management and recycling business. While the primary focus is on environmental sustainability and social impact, the business model is designed to generate revenue and create profitable opportunities. Auwal explains some key economic potentials of his business below:

Revenue from Waste Collection

AuwalHeroVentures collects waste from various sources, including individuals, households, small businesses, and large-scale companies. By providing waste collection services, the company can charge fees or establish contracts for waste pickup, thereby generating consistent revenue.

Recycling and Resource Recovery

The core activity of AuwalHeroVentures is recycling waste materials and converting them into reusable resources. The recycled materials can be sold to manufacturers or industries that utilize them as raw materials in their production processes. This revenue stream comes from the sale of recycled products, such as plastic pellets, metal scraps, paper, and other recyclable materials.

Sales of Value-Added Products

AuwalHeroVentures can also explore the creation and sale of value-added products derived from recycled materials. For example, recycled plastics can be used to produce various products, such as furniture, construction materials, or packaging. By offering innovative and sustainable products, the company can tap into new markets and generate additional income.

Partnerships and Collaborations

Collaboration with other businesses, organizations, and government agencies can open up avenues for revenue generation. AuwalHeroVentures can form partnerships with waste generators, waste management companies, NGOs, and government entities to provide waste management solutions, recycling services, or consulting expertise, which can lead to mutually beneficial financial arrangements.

Grants and Funding

There may be opportunities to secure grants or funding from government programs, international organizations, or impact investors who are interested in supporting sustainable initiatives. These funds can be used to expand operations, invest in advanced recycling technologies, or initiate community outreach programs, thereby strengthening the business’s financial position.

Auwal started his business with a startup capital of fifty thousand naira (50,000). Below, Auwal explains the successes experienced in his business.

Growth in Capital

One of the significant successes is the substantial growth in the company’s capital from an initial investment of 50,000 naira to 6,000,000 naira. This demonstrates the success of the business model, financial management, and the market demand for waste management and recycling services.

Monthly Profit Generation

The consistent monthly profit of 300,000 naira is another notable success. It indicates the effectiveness of my operations, cost management, and revenue generation strategies. Earning a consistent profit reflects the trust and support of my customers and the positive impact he is making in the waste management sector.

The volume of Waste Recycled

Recycling 50,000 tons of different kinds of waste annually is a remarkable achievement. It highlights the ability to collect, process, and transform a substantial amount of waste into reusable materials. This volume of recycling showcases the positive environmental impact my company is making by diverting waste from landfills and promoting the circular economy.

Employment Generation

Another significant success is the employment opportunities created by AuwalHeroVentures. By providing jobs to individuals, particularly young people in my community, I am contributing to poverty alleviation and empowering the local workforce. My business serves as a catalyst for economic development and social mobility.

Positive Community Impact

AuwalHeroVentures has made a positive impact on the community by promoting responsible waste management practices. Through my educational workshops, awareness campaigns, and partnerships with schools and organizations, I am raising awareness about environmental sustainability and inspiring a generation of environmentally conscious citizens.

Recognition and Awards

My successes have likely garnered recognition and accolades within the waste management and sustainability sectors. Awards or acknowledgements from industry associations, government bodies, or environmental organizations validate the positive contributions I am making and provide further credibility to my business.

These high points and successes serve as milestones on my journey to create a sustainable and impactful waste management enterprise. They demonstrate my commitment to my mission, the effectiveness of my business model, and the positive outcomes I have achieved for the environment, the community, and the economy.”

Furthermore, Auwal explains the low points of his business below:

Operational Challenges

Waste management and recycling can involve complex logistics, including waste collection, sorting, processing, and distribution. I encounter operational challenges such as equipment breakdowns, supply chain disruptions, or fluctuations in waste volumes. These challenges make an impact on the efficiency and profitability of the business.

Market Fluctuations

The waste management industry can be influenced by market fluctuations in the prices of recycled materials. Changes in market demand, commodity prices, or government policies affect the profitability of the recycling business. Adapting to these fluctuations and managing risks associated with market dynamics is crucial.

Financial Constraints

Growing a business requires continuous investment in infrastructure, equipment, technology, and human resources. Accessing capital for expansion or managing cash flow during periods of growth is challenging. Securing funding, managing debt, and optimizing financial strategies are important to sustain and scale the business.

Regulatory Compliance

Waste management and recycling businesses are subject to various regulations and environmental standards. Compliance with permits, licenses, waste disposal regulations, and health and safety requirements can be complex and costly. Failure to meet regulatory obligations can result in penalties or legal issues.

Education and Awareness

Promoting responsible waste management practices and educating the community about the benefits of recycling can be a long-term challenge. Overcoming resistance or lack of awareness among potential customers or waste generators requires continuous efforts in raising awareness, engaging stakeholders, and advocating for sustainable practices.

Auwal has thought about giving up in the face of challenges, especially during the Covid19 period when his business nearly crumbled after purchasing waste and not finding a company to collect them. Auwal does not work alone, he engages people to work with him and also his business is registered with the Corporate Affairs Commission.

Auwal explains how Policymakers and investors can assist his business below:

Supportive Regulatory Framework

Policymakers can create and enforce regulations that promote responsible waste management practices, recycling initiatives, and sustainable business models. Clear guidelines on waste segregation, collection, and recycling standards can provide a framework for businesses like AuwalHeroVentures to operate effectively and confidently.

Financial Incentives

Investors and policymakers can provide financial incentives such as grants, subsidies, low-interest loans, or tax breaks to support waste management and recycling businesses. These incentives can help with capital investment, infrastructure development, research and development, and expansion plans, fostering business growth and innovation.

Public-Private Partnerships

Collaboration between government agencies, private enterprises, and waste management businesses can facilitate knowledge sharing, resource mobilization, and capacity building. Public-private partnerships can help in leveraging expertise, infrastructure, and funding to implement sustainable waste management projects and initiatives at a larger scale.

Infrastructure Development

Investors can contribute to the development of waste management infrastructure, including recycling facilities, collection centres, and processing plants. Adequate infrastructure support, such as waste sorting and processing machinery, can enhance the efficiency and capacity of recycling businesses, enabling them to handle larger volumes of waste.

Market Access and Demand Creation

Policymakers and investors can help create a market for recycled products by promoting their use in government projects, encouraging public procurement policies that prioritize recycled materials, and raising awareness among consumers and businesses about the benefits of using recycled products. This can boost the demand for recycled materials and incentivize waste management and recycling businesses to expand their operations.

Research and Development Support

Investments in research and development can drive innovation in waste management technologies, recycling processes, and product development. Policymakers and investors can support research initiatives, innovation centres, and incubation programs that focus on sustainable waste management solutions, providing funding and resources for experimentation and the development of new ideas.

Capacity Building and Training

Policymakers can support skill development programs, vocational training, and educational initiatives that enhance the capabilities of individuals and businesses in the waste management sector. This can include training on waste collection and segregation techniques, recycling technologies, business management, environmental awareness, fostering a skilled workforce and promoting entrepreneurship in the industry.

Auwal further explains that by actively engaging with waste management and recycling businesses, policymakers and investors can create an ecosystem that nurtures innovation, encourages sustainable practices, and facilitates the growth of businesses like AuwalHeroVentures. Their support can contribute to the achievement of environmental goals, economic development, and social impact in waste management, create an enabling environment for growth, encourage innovation, and drive sustainable development.

Contact: 08063797962,

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